Atomic Hawx Prime 100 GW 23/24 43185978

The Atomic Hawx Prime 100 GW 23/24 is an all-mountain ski boot designed for men who want a blend of comfort and control on varied terrain. With a medium volume last and a flex rating suited to intermediate skiers, it’s built to handle everything from groomed runs to off-piste adventures.

This boot features a 100 mm last that offers a snug yet forgiving fit around the foot, while the Flex 100 cuff provides a responsive feel underfoot without feeling overly stiff. The GripWalk (GW) sole enhances traction and mobility when you’re walking around the resort, and at around 1,858 g per boot (size 26/26.5), it strikes a balance between lightweight performance and durability to keep fatigue in check over a full day on the slopes.

The Flex 100 rating places this boot in Atomic’s comfort category for men, meaning it gives you enough stiffness for precise turns while still allowing some give for easier flexion. The 100 mm last, described as mid-volume, refers to the internal width of the boot’s shell, providing a compromise between narrow performance fit and a roomier feel for wider feet.

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Atomic says about theHawx Prime 100 GW 23/24

The Atomic Hawx Prime 100 is the perfect ski boot for the most people and in the most situations – a medium-width ski boot with a medium flex. It offers a reliable but exciting ride for less aggressive skiers for whom day-in, day-out comfort is a must-have. For less weight, less work, and more skiing, it’s designed with Prolite – a revolutionary light construction with added reinforcements where needed. With a 100mm last, it’s made for medium-width feet, and the pre-shaped 3D Gold liner gently hugs your feet from the start – and feels even better after the thermoforming Memory Fit process that customizes the shell, cuff, and liner. For recreational skiers looking for real-deal performance with ski-all-day comfort, this boot is the definitive answer.

Product specifications